TD Bank Releases Commercial Explaining The Bitcoin Halving And Promotes ETFs

11 April 2024

TD Bank subsidiary TD Direct Investing recently uploaded a video on its YouTube channel explaining in detail the upcoming Bitcoin halving event, expected around April 19 or 20. The commercial serves to educate viewers on the significance of this event within the context of Bitcoin’s supply and demand dynamics.

JUST IN: TD Bank subsidiary releases commercial explaining the #Bitcoin halving and promotes spot Bitcoin ETFs after 👀 pic.twitter.com/a8YTClIhMf

— Bitcoin Magazine (@BitcoinMagazine) April 11, 2024

The video underscores this year’s approval of spot Bitcoin Exchange Traded Funds (ETFs) in the United States, resulting in a surge in demand for bitcoin while the supply remains fixed. With the impending halving, the issuance of new bitcoins per day is set to decrease by half, highlighting the deflationary nature of Bitcoin’s supply schedule. After this halving, Bitcoin’s inflation rate is set to be lower than gold’s inflation rate of ~1.5% on average.

#Bitcoin’s inflation rate will become lower than gold’s post-halving 🤯

There is no second best 🚀 pic.twitter.com/ozYM44IIlA

— Bitcoin Magazine (@BitcoinMagazine) April 11, 2024

TD Direct Investing elaborated on the halving process, explaining that it occurs approximately every four years (or every 210,000 blocks) until the year 2140, by which all 21 million bitcoins will have been mined. The commercial also touches on the historical patterns observed after previous halvings, noting a corresponding increase in Bitcoin’s price post-event.

The release of this educational content by TD Bank signifies a broader acknowledgment and interest in Bitcoin’s economic fundamentals among traditional financial institutions and investors. It reflects a growing awareness of Bitcoin’s limited supply and its potential impact on its value proposition as a store of value.


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As market participants in Bitcoin prepare for the upcoming halving, TD Direct Investing’s initiative to explain this complex concept through an easy to understand media like a commercial is a testament to the evolving discourse around Bitcoin within mainstream finance.

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